Knowing how to create a link is very important in SEO. Links, or hyperlinks, help direct visitors in and out of a website.

In SEO, the main focus is on incoming links.These types of links help bring in traffic, which is good for a website’s popularity. More importantly, search engines recognize these incoming links when ranking search results.

Basically, the more links there are that points to a website, AKA backlinks, the higher it will rank in search results. Well, that’s the basic formula. There is still a lot more to backlinks, but that merits a whole new blog entry.

It’s easy to create a link when using a blog text editor, like in Blogger or in WordPress. Simply highlight the word or phrase you’d want to have a link, and then just click the link creator button.

WordPress:

Blogger:

Links are usually underlined when hovered by a mouse pointer.

Now, to manually create a link, you don’t need to sweat because the code is simple:

<a href="http://URL">anchor text</a>

Substitute URL with the actual link, and the anchor text with the word or phrase you want to create a link on. Your link should look like this:

Here is a sample link to SEOwebsite.com.

<a href="http://www.seowebsite.com">Here</a> is a sample link to SEOwebsite.com.

Manually entering a link in a blog text editor must be done while you are in HTML view because the code may not work otherwise. When leaving a comment on other blogs, check first if HTML comments are allowed. Although, sometimes, simply entering a link (without any HTML formatting) will do, as it is automatically converted into a hyperlink.

Now that you know how to create a link, try it by leaving your comment below!